womens polo v neck Why the Polo Shirt has Made a Comeback Within Ladies
The polo shirt is not a new fashion creation. It first appeared as part of the fashion scene in the late 1800s. Oddly enough, and fittingly so, polo shirts were first described as such in reports on polo players. Male Polo players of the Hurlingham Polo Club actually wore them in Buenos Aires in 1893. Polo shirts had a specific purpose. They were a lightweight and practical shirt to wear for a sporting event. Although traditionally considered as white, colored shirts had been available as early as the late 1920s. Pastels, greens, blues and reds soon joined the stereotypical color scheme. The gender changed as well. American women were wearing them in the 1930s. The polo shirt, therefore, has a long and proud sporting history. It is best known because of one man Rene Lacoste. Erroneously, it is considered a Lacoste invention. He and Andre Gillier joined forces and produced a version of the polo shirt. Lacoste however, didn’t market his shirt until 1933. Moreover, his advertisements indicate he referred to it as a “golf” and not a “polo” shirt. These polo shirts were still referred to as golf shirts but the marketing indicated they were suitable for both home wear and for out on the tennis courts. Their long tail made them easy to tuck in the back of shorts or skirts. The popularity of the newly remarketed polo shirt is the result of the philosophy of the age. The preppy look is very in, in the 1970s. Other companies follow Lacoste’s lead and market their own version of the polo shirt. It appeared everywhere. You could wear them to work, at home and in actual sporting events. Fashion passed it by until the turn of the new century. The early 2000s saw the reintroduction of Lacoste’s version in a limited edition a black Lacoste polo shirt with a silver crocodile. By 2006, polo shirts began to emerge, once again as the preppy choice. Lacoste, Nautica, Ralph Lauren (Polo) or Tommy Hilfiger polo shirts were all becoming fashionable, appearing on and off the courts and greens. Polo shirts are about serving two disparate needs: function and style. Not to malign the average T shirt, but polo shirts have the ability to address the casual with a status style. They are versatile as well as functional. Moreover, they have a designer’s touch, that little brush with “fame” granting each garment a special status.